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Sales. ? or ??

There isn’t typically a grey area when people talk about sales. They either love it or hate it. There is no in-between.

And often, the thought of selling resurrects a stereotypical image of the sleazy used car salesman from 1984. You know the one: greasy hair, plaid blazer that’s a size too small, big gold ring, and teeth. My god, the teeth.

Gross, amiright?

But the sales process doesn’t have to feel gross or uncomfortable. In fact, it shouldn’t.

Here’s how to take the ‘ick’ factor out of marketing & sales.

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